little purple dot. the ethical directory created by you
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FAQs

Photography by Kathryn Choi

Your questions answered . . .

Information about how the directory works and terms used throughout the website.

1. How do I know a directory entry’s products or services are ethical?
2. How do ‘Additional ethics information’ and ‘Ethical standards labels’ differ?
3. Do ethical standards labels approve brands or products?
4. Can I add a business to the directory?
5. What is the difference between Fairtrade and fairly-traded?
6. What are BAFTS and WFTO members?
7. What do the terms organic, biodynamic and permaculture mean?
8. How are organic products certified, labelled and categorised in the directory?
9. How are vegetarian and vegan options more environmentally sustainable?
10. Does BUAV approved differ from a product claim of ‘not tested on animals’?
11. What does paraben-free mean?
12. What are the ethical considerations when buying jewellery?

 
  • Ethical standards labels

    Read our ethical standards page for details of the labels to look for when you shop

  • More about the issues

    Our resources section has loads of useful links on business ethics and environmental sustainability

  • Still have a question?

    If these FAQs don't answer your query email us via our contact us form

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